The Client
exRNA Agro is an agricultural-biotechnology venture applying extracellular RNA science to crop improvement — a non-GMO approach that regulates gene expression without altering the genome, positioned as a “pathfinder in RNA-based innovations.”
The Problem
The science is genuinely novel — and that is exactly the risk. A site could either bury visitors in molecular jargon or oversimplify to the point of losing credibility. The brand needed a home that explains RNA-based bio-solutions to three very different audiences — farmers, agronomic partners, and investors — while proving it does the rigorous field validation that separates real agri-science from hype.
What We Built
A fast, modern site that leads with clarity: what the technology does, why it is safe, and how it is proven.
Solution Pillars
Crop enhancement, soil & microbiome engineering, and disease resistance framed as clear, benefit-led pillars rather than a wall of biology.
The Validation Story
A three-stage progression — polyhouse → greenhouse → open field — that visually demonstrates scientific rigor before market release.
Research Blog
Crop-specific guides (amaranth, sunflower, tomato) and ncRNA explainers that earn organic search traffic and credibility.
Impact & Contact
Impact framing across productivity, chemical reduction, soil health, and climate resilience, with newsletter + contact capture.
The Stack
Built on Next.js for image performance and SEO out of the box, with a responsive, content-first layout that keeps a science-heavy site fast and readable.
- Frontend
- Next.js · React
- Performance
- Next/Image optimization · fast loads
- Content
- Solution pillars · validation story · research blog
- SEO
- On-page structure for crop & RNA search intent
- Capture
- Newsletter + contact
The Outcome
exRNA Agro now has a site that carries its science credibly — fast, legible, and structured so a farmer, a partner, and an investor each find what they came for, with a research blog that keeps compounding organic reach.
