The Client
Riya Rohini is a growth-focused social media manager specializing in real-estate and lifestyle brands, marketing herself under the line “I turn scroll-stop content into booked revenue” and opening a limited number of retainer slots each year.
The Problem
Most freelancers pitch with a link-in-bio and a screenshot. To command retainer-level clients, she needed a site that did the selling — one that proved outcomes with real numbers, showed the actual content, and made booking a discovery call feel like the obvious next step. Credibility had to be built into the page, not claimed in a DM.
What We Built
A proof-first personal-brand site engineered to convert a curious visitor into a booked retainer conversation.
Strategy Narrative
A clear methodology section that frames how she works, so prospects understand the value before they see the price.
Case Studies with Metrics
Detailed real-estate case studies with execution detail and results — the evidence a retainer client needs.
Interactive Reels Gallery
A swipeable, filterable reels gallery that lets the content craft speak for itself, right on the page.
Proof Dashboards + Booking
Meta Ads Manager and Instagram Insights dashboards as live social proof, plus a service-selecting lead-capture form.
The Stack
Built on Next.js for a fast, app-like feel, with an interactive gallery, conditional lead-capture form, and a responsive, data-driven layout.
- Frontend
- Next.js · React
- Design
- Modern, minimalist, data-driven layout
- Interaction
- Swipeable reels + filterable content gallery
- Lead Capture
- Service-selecting booking form
- SEO
- On-page structure + fast mobile performance
The Outcome
Riya now has a personal-brand site that carries its own weight in a sales conversation — proof, portfolio, and a booking path in one place — positioning her for retainer clients instead of one-off gigs.
